S4. Ep 6. HOW TO LAND NEWS HEADLINES FOR YOUR PRODUCT BUSINESS WITH EMMA BURROWS FROM PR PANTRY
In this episode Sarah meets with Emma from PR Pantry. Emma has been in the PR industry for over a decade working with brands both in Australia and overseas for some pretty epic brands including: The Australian Open, Wicked the Musical, Michael Bublé, Grease the Musical, Katy Perry and more. Emma now helps entrepreneurs, start-ups and small businesses see the endless opportunities of being their own publicist.
In this episode, Emma shares
– What PR really is
– Why PR is so powerful for businesses
– Why PR isn’t just for big businesses or celebrities
– Finding your purpose to get in the media
– Tips when approaching the media
– How to maximise your marketing after the coverage goes live
– Things to consider when reaching out to PR agency
If you would like to learn more about Emma head to https://theprpantry.com/
Or follow Emma on Instagram: https://www.instagram.com/theprpantry/
Subscribe to Sarah’s podcast and leave a review in the comments on iTunes (Apple podcasts): https://apple.co/33oJiAQ
Follow Sarah on Instagram @sarahjcross_official: https://www.instagram.com/sarahjcross_official
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