S4. E18. The Power of Brand Story Strategy with Amey Lee from Heart Content

In this episode, Sarah is joined by Amey Lee from Heart Content. Passionate about showing businesses how to connect with their tribe, Amey is a Brandsmith who helps brands of all sizes make sure that what they say and do are in alignment.

Amey Lee shares:

• What is a Brand Story Strategy
• The importance of creating a Brand Story for your Business
• The difference between Brand Storytelling and Story Strategy
• How this helps you connect with your ideal customer
• How to create a consistent Brand Message

If you would like to learn more about Amey Lee, follow @heartcontentau and check out www.heartcontent.com.au

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