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Hi, I’m Sarah Cross

One of Australia’s leading Product based business experts.

I’ve taught hundreds of creative product-based female entrepreneurs how to improve their marketing, retail sales, strategy and business growth plans.

Welcome to THE Blog

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It’s less than fifty days before Christmas and of course, preparations for the silly season have already begun. The holiday season this year will look a little different. A lot would like to reward themselves after a particularly challenging year. (It’s been a roller coaster, hasn’t it?) While the weeks before Christmas may be busy […]

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Using brand collaborations to grow your business
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Every business’s secret recipe is its business strategy. That is why it is really important for a business to come up with a great strategy. But before we dive into the topic, let’s look at what even is a business strategy and why it is important – even if we’ve been winging strategy so far! […]

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Today I’m going to be looking at how I run multiple businesses from home. So, let’s dive in!  Starting my first product-based business – which was the corporate gift hamper business – back before the millennial, everything I knew back then was really my first venture into entrepreneurship. I didn’t know about the art of […]

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July is the perfect time to do some “what’s next” thinking for your business. If you don’t have a business plan, then you definitely need to read on. If you do have a plan, it’s time to update it. They’re meant to be evolving documents that get a brush-up every 6 – 12 months! What’s […]

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